The Deals Management module provides sophisticated pipeline management for your sales opportunities. Unlike basic lead tracking, this module supports multiple sales pipelines, weighted forecasting, and detailed deal analytics to help you predict revenue and optimize your sales process.

• Deal Stages: Define unlimited stages per pipeline with custom probabilities, colors, and requirements
• Deal Value Tracking: Record expected value, actual value, and discount amounts. Track currency and payment terms
• Products/Services: Link deals to specific products with quantities and pricing
• Contact Roles: Define decision maker, influencer, technical buyer, coach for each deal contact
• Activity Tracking: Log calls, meetings, emails, proposals, and tasks associated with each deal
• Deal Sources: Track where opportunities originate for ROI analysis
• Lost Deal Analysis: Record reasons for lost deals and analyze patterns
• Revenue Scheduling: Schedule revenue recognition over time for multi-period deals

Creating a New Deal

1. Click "New Deal" from dashboard or Deals menu
2. Select the appropriate pipeline
3. Link to existing customer or create new
4. Enter deal title and description
5. Set expected value and currency
6. Assign to sales rep and set expected close date
7. Add products/services included in the deal
8. Identify key contacts and their roles
9. Save - deal appears in first stage of pipeline

Managing Pipeline

Use the Kanban board view to drag deals between stages. The pipeline shows deal value totals per stage and overall weighted forecast. Click any deal to view details, update information, log activities, or move to next stage.

Forecasting

The Forecast view shows expected revenue by month based on deal probabilities. Filter by pipeline, sales rep, or date range. Export forecasts for management reporting. The system calculates: Expected Revenue = Deal Value × Stage Probability.

The Account Planning module helps you manage strategic customer relationships. For key accounts, basic contact management is insufficient - you need relationship mapping, organizational charts, strategic planning tools, and health scoring.

• Account Tiers: Classify accounts as Strategic, Key, or Standard with different management approaches
• White Space Analysis: Identify products/services not yet sold to existing accounts
• Revenue Goals: Set and track account-specific revenue targets
• Touchpoint Planning: Schedule regular business reviews and executive meetings
• Competitive Intelligence: Track competitors within each account
• Contract Management: Monitor contract renewals and upsell opportunities
• Success Metrics: Define and track KPIs for each strategic account

Creating an Account Plan

1. Navigate to Account Planning → New Plan
2. Select customer from existing database
3. Classify account tier (Strategic/Key/Standard)
4. Map organizational structure - add contacts and reporting relationships
5. Document current state: existing products, revenue, relationship health
6. Define objectives: revenue growth, product expansion, relationship depth
7. Create action plan with owners and deadlines
8. Set review schedule (monthly/quarterly)

Relationship Mapping

The Org Chart view shows all contacts with their titles and relationship strength indicators. Use color coding: Green (Strong), Yellow (Developing), Red (At Risk). Add notes about each person's priorities, pain points, and personal style.

The Sales Commission module automates commission calculations for your sales team. Configure complex commission rules including tiered rates, product-specific commissions, team splits, and clawback provisions.

Revenue-Based Commission

Percentage of deal value. Configure different rates for new business vs renewals. Set minimum deal size thresholds.

Profit-Based Commission

Percentage of gross margin instead of revenue. Encourages profitable deals rather than just volume.

Quota-Based Commission

Set monthly/quarterly quotas. Commission rates increase when reps exceed targets. Accelerators for over-achievement.

Activity-Based Commission

Reward specific activities: demos completed, proposals sent, calls made. Blend with revenue commission for balanced incentives.

Monthly Commission Process

1. System automatically calculates commissions on closed deals
2. Review commission report under Reports → Commissions
3. Check for any clawback adjustments needed
4. Submit for manager approval
5. Export to payroll or process separate payment
6. Generate commission statements for each rep

Commission Dashboard

Sales reps can view their commission dashboard showing: YTD earnings, quota attainment, pipeline value, expected commissions, and historical trends. Managers see team rollup with performance comparisons.

The Omni-Channel Sales module unifies all your sales channels into one system. Whether customers buy from your website, physical store, social media, or marketplaces like Jumia, all orders flow into Maur CRM with unified inventory and customer profiles.

Processing Orders

All orders appear in the unified Orders dashboard regardless of source. Each order shows channel origin, allowing you to analyze performance by channel. Process orders with standard workflow: Pick → Pack → Ship → Invoice.

Channel Analytics

View performance reports comparing channels: revenue, order volume, average order value, conversion rates. Identify your best-performing channels and optimize underperformers.

Customer Unification

Customers shopping across multiple channels are merged into single profiles. View complete purchase history: bought in-store last month, online yesterday, via WhatsApp today.

The Proposal Builder module enables creation of professional sales proposals. Use templates, drag-and-drop content blocks, and dynamic pricing to create compelling proposals. Send for e-signature and track client engagement.

• Content Blocks: Text, images, videos, tables, pricing, testimonials, team bios, case studies
• Branding: Custom colors, fonts, logos, headers, and footers
• Product Catalog: Pull products from inventory with descriptions and pricing
• Terms & Conditions: Standard T&Cs with custom additions per proposal
• Expiration Dates: Set proposal validity with automatic reminders
• Revision History: Track changes between proposal versions
• Comments: Internal team comments and client-facing Q&A
• Approval Workflow: Manager approval before sending to client

Creating a Proposal

1. Go to Proposals → Create New
2. Select template or start from scratch
3. Link to customer and opportunity
4. Add content blocks using drag-and-drop
5. Insert pricing table from product catalog
6. Customize branding and styling
7. Set expiration date and terms
8. Submit for internal approval if required
9. Send to client via email or shareable link

Tracking & Follow-up

Monitor proposal status in real-time. Receive notifications when client opens proposal. See heatmap of which sections received most attention. Follow up based on engagement data.

The Estimates & Invoices module is the core billing engine of Maur CRM. Create professional estimates that convert to invoices, manage recurring subscriptions, track payments, and maintain full KRA eTIMS compliance for Kenyan businesses.

Estimates (Quotations)

• Estimate Creation: Convert leads directly to estimates. Add items from product catalog or custom entries
• Estimate Status: Draft, Sent, Viewed, Accepted, Declined, Expired
• Auto-Convert: Accepted estimates automatically create projects and invoices
• Expiry Dates: Set validity periods with automatic reminders
• Revision Tracking: Create revised estimates while keeping history

Invoices

• Invoice Types: Standard, Recurring, Pro-forma, Credit Notes
• Payment Terms: Net 15, Net 30, Due on Receipt, Custom dates
• Partial Payments: Record multiple payments against single invoice
• Overdue Tracking: Automatic overdue status and reminder emails
• Invoice Notes: Add public and private notes to invoices

KRA eTIMS Compliance

• Tax Rates: Pre-configured with current Kenyan VAT (16%), withholding tax rates
• CU Numbers: Control Unit numbers for eTIMS integration
• Tax Reports: Generate KRA-compliant tax reports for filing
• Audit Trail: Complete history of all invoice modifications

Creating an Estimate

1. Navigate to Sales → Estimates → Create New
2. Select customer or create new
3. Add items: select from catalog or enter custom
4. Set quantities and apply discounts if needed
5. Add tax (VAT 16% auto-calculated)
6. Set expiry date and terms
7. Save and send to customer
8. Customer receives email with PDF attachment and accept/decline links

Converting to Invoice

When estimate is accepted, click "Convert to Invoice". System creates invoice with same items. You can modify before sending. Invoice gets new number, estimate marked as accepted.

Recording Payments

1. Open invoice and click "Record Payment"
2. Select payment method (M-Pesa, Cash, Bank, etc.)
3. Enter amount and date
4. For M-Pesa: enter transaction code
5. Save - invoice status updates to Paid or Partially Paid
6. Receipt auto-generated for customer

The Subscription Products module manages recurring revenue business models. Create subscription plans with different tiers, handle upgrades/downgrades, manage renewals, and reduce churn with automated dunning management.

• Billing Frequencies: Weekly, Monthly, Quarterly, Annual, or custom periods
• Trial Periods: Free trials with automatic conversion to paid
• Setup Fees: One-time activation fees separate from recurring charges
• Proration: Automatic prorated billing for mid-cycle changes
• Add-ons: Additional services customers can add to base subscription
• Cancellation: Immediate or end-of-period cancellation options
• Pause/Resume: Allow customers to pause subscriptions temporarily
• MRR/ARR Reporting: Monthly and Annual Recurring Revenue tracking

Creating Subscription Plans

1. Go to Products → Subscription Plans → Create New
2. Define plan name and description
3. Set billing frequency and amount
4. Configure trial period if applicable
5. Add plan features/benefits list
6. Set included usage limits
7. Configure overage pricing
8. Save and make active

Customer Subscription Management

From customer profile, click "Add Subscription". Select plan, start date, and payment method. Customer receives confirmation email with subscription details. Access self-service portal to upgrade, downgrade, or cancel.

The QuickBooks Integration module connects Maur CRM with QuickBooks Online, the world's leading accounting software. Sync customers, invoices, payments, and products automatically, eliminating double data entry.

Daily Operations

Once configured, the integration works automatically. Create customers and invoices in Maur CRM as normal. They appear in QuickBooks within minutes (or seconds if real-time sync is enabled). Record payments in either system - both will show the payment.

Sync Status

View sync status under Reports → QuickBooks Sync. See which records synced successfully, which failed, and why. Retry failed syncs individually or in bulk. View sync history with timestamps.

Handling Conflicts

If the same record is modified in both systems simultaneously, the system uses "last write wins" based on timestamp. Review conflict log and manually resolve any important discrepancies.

The Wallet System module adds prepaid balance functionality to Maur CRM. Customers can top up their wallets and use the balance for future purchases. Staff can also have wallets for expense advances or petty cash management.

• Top-up Methods: M-Pesa STK push, card payments, bank transfer, cash (manual entry)
• Auto-Top-up: Schedule automatic top-ups when balance falls below threshold
• Wallet Transfers: Transfer balance between customers or staff members (with approval)
• Transaction History: Complete log of all wallet credits, debits, and transfers
• Low Balance Alerts: Email/SMS notifications when wallet balance is low
• Expiration Rules: Set validity periods for promotional wallet credits
• Multi-Currency: Support for KES, USD, EUR wallets with conversion
• Wallet Statements: Monthly statements for customers showing all activity

Customer Wallet Top-up

1. Customer logs into client portal or staff initiates from admin
2. Go to Wallet → Top Up
3. Enter amount and select payment method
4. For M-Pesa: enter phone number, STK push sent
5. Customer confirms payment on phone
6. Wallet balance updates instantly
7. Receipt generated and emailed

Paying with Wallet

When creating invoice or at checkout, select "Pay with Wallet" as payment method. System checks available balance. If sufficient, deducts amount and marks invoice paid. If insufficient, prompts for partial wallet payment + other method.

The Expense Management module streamlines how your organization handles expenses. Staff submit expenses with receipt photos, managers approve via mobile, and finance processes reimbursements. All expenses flow to accounting automatically.

• Expense Categories: Pre-defined categories (Travel, Meals, Office Supplies) with custom options
• Mileage Tracking: Calculate vehicle expense reimbursements based on distance traveled
• Per Diem: Automatic daily allowance calculations for travel
• Corporate Cards: Import corporate card transactions and match with receipts
• Billable Expenses: Mark expenses as billable to customers and auto-add to invoices
• Multi-Currency: Record expenses in foreign currencies with automatic conversion
• Recurring Expenses: Set up monthly recurring expenses (rent, subscriptions)
• Budget Alerts: Warn when department or project expense budgets are exceeded

Submitting an Expense

1. Staff opens Expenses → New Expense (or mobile app)
2. Select category and enter amount
3. Take photo of receipt or upload from gallery
4. Add description and purpose
5. Select project/customer if billable
6. Submit for approval
7. Manager receives notification

Approval Process

Approver receives email and in-app notification. Reviews expense details and receipt image. Can approve, reject, or request more information. Approved expenses flow to finance for reimbursement.

The Budget Management module enables comprehensive financial planning and control. Set budgets by department, project, or account, track actual spending against budget, and analyze variances to stay on top of your financial goals.

• Budget Periods: Annual, quarterly, or monthly budget cycles with rollover options
• Flexible Allocation: Allocate budgets by GL account, cost center, project, or custom dimensions
• Budget Versions: Create multiple budget scenarios (conservative, optimistic, baseline)
• Approval Workflow: Submit budgets for approval with multi-level sign-off
• Real-time Monitoring: Dashboard showing budget consumption vs. time elapsed
• Alerts & Notifications: Email alerts when budgets reach 80%, 90%, or 100%
• Budget Transfers: Move budget between categories or periods with approval
• Historical Comparison: Compare current budget performance to previous periods

Budget Dashboard

The Budget Dashboard shows overall health: total budget vs actual, variance percentage, top spending departments, and alerts requiring attention. Drill down into any department or account for detail.

Monthly Review Process

1. Run Budget vs Actual report for closed month
2. Identify significant variances (>10% or >KES 50,000)
3. Investigate root causes with department heads
4. Adjust future months if trends indicate overrun
5. Document reasons for audit trail
6. Present summary to leadership

Budget Adjustments

When business conditions change, submit budget adjustment requests. Specify amount, from/to accounts, and justification. Route through approval workflow. Approved adjustments update the active budget immediately.

The HR Payroll module works alongside HRM to provide advanced payroll capabilities. While HRM includes basic payroll, this module adds complex pay structures, bulk M-Pesa disbursement, advanced statutory calculations, and detailed payroll analytics.

Pay Structures

• Monthly Salaried: Fixed monthly amount with pro-rata for new joiners/leavers
• Hourly Workers: Track hours worked, calculate pay with overtime multipliers (1.5x, 2x)
• Daily Wage: Casual worker management with days worked tracking
• Commission-Based: Sales staff with base + variable commission calculations
• Hybrid Models: Combine multiple pay types for complex arrangements

Statutory Deductions (Kenya)

• PAYE: Progressive tax rates 10%-30% with monthly relief of KES 2,400
• NHIF: Tiered contributions based on gross pay (KES 150-1,700)
• NSSF: Tier I (KES 360) and Tier II (6% of pensionable pay above KES 6,000)
• NITA: KES 50 per employee per month (employer contribution)
• Housing Levy: 1.5% employee + 1.5% employer (as per current regulations)
• Auto-Updates: Rates update automatically when KRA changes regulations

Additional Deductions & Benefits

• Loan Repayments: Track staff loans with automatic monthly deductions
• SACCO Contributions: Deductions and employer matching for SACCO savings
• Insurance: Medical, life, and disability insurance premiums
• Pension: Occupational pension scheme contributions
• Advance Recovery: Recover salary advances through payroll

Monthly Payroll Process

1. Close previous period timesheets (Timesheets module)
2. HR Payroll → Process Payroll → Select Period
3. System imports attendance data and calculates pay
4. Review preliminary payroll register for accuracy
5. Make adjustments for bonuses, commissions, or corrections
6. Final approval by Finance Director
7. Generate payslips (PDF) and send to employees
8. Export M-Pesa bulk payment file or process via API
9. Post to Accounting module (journals for salary expense, liabilities)
10. Generate statutory reports for KRA, NHIF, NSSF, NITA

M-Pesa Disbursement

After payroll approval, click "Disburse via M-Pesa". System validates all phone numbers. Sends batch to Safaricom B2C API. Tracks success/failure status per employee. Failed disbursements can be retried or paid via alternative method.

The HR Records module provides a secure document management system for all employee-related files. Store contracts, certificates, ID copies, performance reviews, and disciplinary records with proper access controls and audit trails.

• Bulk Upload: Upload multiple documents at once with automatic categorization based on filename patterns
• OCR Search: Search inside scanned documents using optical character recognition
• E-Signatures: Request digital signatures on documents (contracts, policy acknowledgments)
• Retention Policies: Automatic archiving or deletion based on document type and age (compliance with data protection laws)
• Offboarding Checklist: Ensure all documents are returned or accounted for during employee exit
• Share Securely: Generate time-limited secure links for external sharing (e.g., with lawyers, auditors)
• Backup & Export: Automated backups to cloud storage. Bulk export for audits or migrations

Uploading Documents

1. Navigate to HR Records → Documents → Upload
2. Select employee from dropdown
3. Choose document category
4. Set document date and expiry date (if applicable)
5. Upload file (PDF, JPG, PNG supported up to 10MB)
6. Add description and tags for searchability
7. Set confidentiality level (General, Sensitive, Restricted)
8. Save - document appears in employee file

Document Expiry Management

The Expiry Dashboard shows all documents expiring in next 90 days. Filter by department or document type. Send automated reminders to employees and HR. Update status when renewed documents uploaded.

The Timesheets & Leave module manages employee time and attendance. Track hours worked, manage leave requests, handle overtime, and ensure accurate data flows to payroll for salary calculations.

Time Tracking Methods

• Web Clock: Staff clock in/out via browser with IP restrictions
• Mobile GPS: Mobile app with GPS verification for field staff
• Biometric: Integration with fingerprint/face recognition devices
• Manual Entry: Supervisor-entered timesheets for exceptions
• Project Time: Track time against specific projects/tasks

Leave Types (Kenya Compliant)

• Annual Leave: 21 days per year (or as per contract/company policy)
• Sick Leave: Track with medical certificate upload requirement
• Maternity Leave: 3 months as per Kenyan Employment Act
• Paternity Leave: 2 weeks as per current regulations
• Compassionate Leave: Bereavement leave with configurable days
• Study Leave: Track educational leave separately
• Unpaid Leave: Leave without pay tracking

Advanced Features

• Shift Scheduling: Create and assign work shifts, handle rotations
• Overtime Rules: Configure 1.5x, 2x multipliers by day/time
• Public Holidays: Automatic holiday calendar with Kenya public holidays pre-loaded
• Leave Accrual: Monthly or annual accrual with pro-rata for new joiners
• Leave Calendar: Team calendar showing who's on leave when
• Absence Tracking: Track unplanned absences and patterns

Clocking In/Out

Staff access Timesheets → Clock In. System records timestamp and IP/GPS location. Same for Clock Out. Breaks can be tracked separately. Daily hours calculated automatically. Supervisor can edit entries with audit trail.

Requesting Leave

1. Employee: Leave → Request Leave
2. Select leave type from available balance
3. Choose start and end dates
4. Add reason and attach supporting documents if required
5. Submit for approval
6. Manager receives notification
7. Manager approves/rejects with optional comment
8. Employee notified of decision
9. Approved leave appears on team calendar

Monthly Timesheet Close

At month end, supervisor reviews and approves all timesheets. System locks approved timesheets and sends data to payroll. Any corrections require HR override with documented reason.

The Recruitment Management module streamlines your hiring process. Create job requisitions, post to multiple channels, track applicants through the pipeline, schedule interviews, and make data-driven hiring decisions.

Job Requisition

• Requisition Workflow: Manager submits request, HR reviews, Finance approves budget, leadership signs off
• Job Templates: Pre-built templates for common roles with standard requirements
• Approval Hierarchy: Configurable approval chains based on position level and salary range
• Budget Tracking: Track recruitment costs against approved requisition budget

Candidate Management

• Resume Parsing: Auto-extract data from uploaded CVs (PDF, Word)
• Candidate Portal: Self-service portal for applicants to check status and update info
• Communication: Bulk and individual emails with templates. SMS notifications
• Scorecards: Structured evaluation forms for consistent interviewer feedback
• Notes & Tags: Internal notes, skill tags, and rating systems
• Duplicate Detection: Identify candidates who applied previously

Interview Process

• Multi-round Scheduling: Phone screen, technical interview, panel interview, final interview
• Panel Coordination: Find availability across multiple interviewers
• Video Integration: Generate Zoom/Meet links automatically for remote interviews
• Feedback Collection: Structured forms with rating scales and comments
• Consensus Building: Compare interviewer feedback and reach hiring decisions

Offer & Onboarding

• Offer Letter: Generate offer letters with configurable templates
• E-Signature: Candidates sign offers electronically
• Background Checks: Track background check status and results
• Reference Checks: Log reference feedback and contact details
• Onboarding Trigger: Accepted offer automatically creates onboarding checklist in HRM

Creating a Job Posting

1. Recruitment → Jobs → New Job
2. Select template or start from scratch
3. Enter job title, department, location
4. Write job description and requirements
5. Set salary range and employment type
6. Configure application questions (screening questions)
7. Submit for approval (if workflow enabled)
8. Once approved, publish to career page and selected job boards

Processing Applicants

Review incoming applications in the New Applications queue. Use resume parsing to quickly see key qualifications. Move qualified candidates to Phone Screen stage. Bulk reject unsuitable candidates with template email.

Making an Offer

When candidate passes all interviews, click "Make Offer". Enter salary, start date, and other terms. System generates offer letter from template. Send for e-signature. Track acceptance status. Upon acceptance, candidate data flows to HRM for onboarding.

The OKRs & Performance module implements the Objectives and Key Results methodology for goal setting and performance management. Align individual goals with team and company objectives, track progress continuously, and foster a culture of transparency and accountability.

OKR Management

• Cascading OKRs: Company objectives inform department objectives, which inform team and individual OKRs
• Key Result Types: Binary (done/not done), Numeric (reach X), Scale (improve by Y%)
• Scoring: 0-1.0 scale where 0.7 is considered success (stretch goals)
• Confidence Ratings: Track confidence levels on key results (High/Medium/Low)
• Dependencies: Link OKRs that depend on others completing their objectives
• OKR History: Archive past quarters for reference and trend analysis

Performance Reviews

• Review Cycles: Quarterly check-ins and annual comprehensive reviews
• 360-Degree Feedback: Collect feedback from peers, subordinates, and managers
• Self-Assessment: Employees reflect on their own performance before manager review
• Performance Ratings: Configurable rating scales with behavioral anchors
• Development Plans: Create action plans for improvement based on review outcomes

1:1 Meetings

• Meeting Scheduling: Recurring 1:1s between managers and direct reports
• Agenda Builder: Shared agenda where both parties add topics
• Meeting Notes: Document discussions, decisions, and action items
• Follow-up Tracking: Monitor completion of action items from previous meetings

Analytics & Insights

• OKR Completion Rates: By individual, team, department, company
• Performance Trends: Track rating changes over time
• Calibration Tools: Compare ratings across managers to ensure consistency
• Flight Risk Indicators: Identify employees showing signs of disengagement

Setting Personal OKRs

1. Employee reviews company and department OKRs
2. Creates 3-5 personal objectives aligned upward
3. For each objective, defines 2-4 measurable key results
4. Sets initial confidence level (usually High)
5. Submits to manager for alignment review
6. Manager suggests adjustments if misaligned
7. Finalized OKRs published and visible to team

Weekly Check-ins

Employees update key result progress every Friday. Takes 5 minutes. System calculates overall OKR completion percentage. Manager reviews updates and provides coaching comments if needed.

Quarterly Review

At quarter end, system prompts self-assessment. Employee scores each key result 0-1.0 and reflects on learnings. Manager conducts review meeting, finalizes scores, and sets next quarter OKRs. Process repeats.

The Staff Outsourcing module manages non-permanent workers: contractors, consultants, temporary staff, and outsourced teams. Track their assignments, contracts, deliverables, and payments separately from your permanent workforce while maintaining visibility and control.

• Contract Types: Project-based, Retainer, Time-and-materials, Fixed-price
• Rate Cards: Standard rates by role/skill level for consistent pricing
• Timesheet Submission: Contractors log hours against projects for T&M contracts
• Expense Claims: Contractors submit reimbursable expenses with receipts
• Performance Rating: Rate contractor performance at project completion
• Preferred Vendor List: Track preferred outsourcing partners with performance history
• Contract Renewals: Alerts for contract expirations and renewal decisions
• Spend Analysis: Total outsourcing spend by category, vendor, department

Onboarding a Contractor

1. Outsourcing → Contractors → Add New
2. Enter company/individual details
3. Upload KRA PIN, tax compliance cert, insurance docs
4. Create contract with type, value, start/end dates
5. Define deliverables/milestones if project-based
6. Set approver and payment terms
7. Contractor receives portal access for timesheets/invoices

Processing Contractor Invoice

Contractor submits invoice through portal or email. System matches to contract and deliverables. Approver reviews and approves. Finance processes payment. Marked as paid in system.

The Project Management module is the core system for managing client projects. Create projects from estimates, assign tasks to team members, track time and expenses, collaborate with customers, and invoice based on project completion or time logged.

Project Setup

• Project Creation: Convert estimates to projects, or create manually. Define start/end dates, budget, billing type
• Billing Types: Fixed price, Time & Materials, Retainer, Non-billable
• Team Assignment: Add project members with roles: Project Manager, Team Member, Viewer
• Project Status: Not Started, In Progress, On Hold, Cancelled, Finished
• Custom Fields: Add project-specific data fields as needed

Task Management

• Task Creation: Quick add or detailed task with description, checklists, attachments
• Assignment: Assign to one or multiple staff. Set primary responsible person
• Priorities: Low, Medium, High, Urgent with visual indicators
• Status Tracking: To Do, In Progress, Testing, Awaiting Feedback, Complete
• Dependencies: Task B cannot start until Task A is complete
• Recurring Tasks: Weekly reports, monthly maintenance tasks
• Task Templates: Save common task structures for reuse

Time & Expenses

• Time Logging: Manual entry or running timer. Track start/end times or just duration
• Billable Time: Mark time as billable with hourly rate. Review before invoicing
• Expense Logging: Record project expenses with receipts. Billable or internal
• Budget Tracking: Compare logged hours/expenses against project budget
• Timesheet Approval: Manager review and approval of logged time

Customer Collaboration

• Client Portal: Dedicated project view for customers
• Progress Visibility: Choose what customer sees: tasks, time logs, files, comments
• Approval Workflow: Customer approves deliverables before mark complete
• File Sharing: Share files with customers securely
• Project Discussions: Threaded conversations with email notifications

Creating a Project

1. Sales → Estimates → Select accepted estimate → Convert to Project
2. Or Projects → New Project
3. Select customer and project name
4. Choose billing type and enter budget
5. Set start and target end dates
6. Assign project manager and team members
7. Select project template if applicable
8. Save - project created with initial tasks

Daily Task Management

Staff view My Tasks dashboard showing assigned tasks across all projects. Update status as work progresses. Log time via timer or manual entry. Add comments with updates or questions. Upload deliverables as attachments.

Invoicing from Project

For Time & Materials projects: Review billable time log. Select hours to invoice. Generate invoice with detailed time breakdown. For Fixed Price: Create milestone invoices based on project phases. Mark invoice paid when received.

Creating a Roadmap (Continued)

7. Adjust project dates by dragging bars
8. View resource allocation heatmap to identify conflicts
9. Save baseline for future comparison
10. Share roadmap with stakeholders via PDF or interactive link
11. Update progress weekly by marking % complete

Portfolio Management

The Portfolio Dashboard shows all active projects with health indicators. Click any project for detailed view. Use filters to focus on specific departments or strategic goals. Identify projects that need attention (red status) and drill into issues.

Resource Planning

The Resource View shows each team member's allocation across projects. Red indicates over-allocation (>100%), yellow indicates full allocation, green shows availability. Drag tasks to reassign or adjust dates to balance workload.

The Advanced Task Manager extends basic task functionality with enterprise-grade features. Create complex workflows, automate task creation and assignment, use advanced filtering and reporting, and manage tasks across multiple dimensions.

Task Structure

• Epics: Large bodies of work that span multiple sprints/iterations
• Stories: User-focused deliverables that fit in a sprint
• Tasks: Individual work items with clear definition of done
• Subtasks: Break down complex tasks into actionable steps
• Checklists: Within-task item lists for tracking completion details

Custom Fields & Views

• Custom Fields: Text, Number, Date, Dropdown, Multi-select, User, Checkbox
• Field Validation: Required fields, min/max values, regex patterns
• Board View: Kanban board by status, assignee, or custom field
• List View: Spreadsheet-style with inline editing
• Calendar View: Tasks shown by due date
• Timeline View: Gantt-style task visualization

Automation Rules

• Triggers: Task created, Status changed, Due date approaching, Assigned to user
• Conditions: Field values, User role, Project type
• Actions: Create task, Send email, Update field, Move to project, Notify Slack
• Templates: Save automation recipes for reuse

Creating Task Hierarchy

1. Create Epic: "Q1 Product Launch"
2. Add Stories under Epic: "Website Redesign", "Marketing Campaign"
3. Create Tasks under Stories with detailed requirements
4. Add Subtasks for complex items: "Design homepage", "Write copy", "Review legal"
5. Progress rolls up: Subtask 50% → Task 50% → Story 25% → Epic 12.5%

Setting Up Automation

1. Tasks → Automation → Create Rule
2. Select trigger: "When task moved to 'In Review'"
3. Add condition: "And task type is 'Code'"
4. Add action: "Notify Tech Lead via email"
5. Add action: "Create subtask: 'Code Review'"
6. Save and activate rule

The Project Timesheets module provides comprehensive time tracking specifically for project-based work. Log time against tasks, submit for approval, and flow approved hours to invoicing and payroll. Analyze productivity and project profitability.

• Daily/Weekly Views: See time entries by day or week. Identify gaps or over-entries
• Billable Flags: Mark each entry as billable or non-billable. Default rules by project or task type
• Task Selection: Quick search and select from assigned tasks. Recent tasks list for speed
• Description Required: Enforce detailed descriptions for audit trail and customer visibility
• Overtime Detection: Flag entries exceeding daily/weekly limits. Route for special approval
• Idle Time Tracking: Detect when timer is running but no activity. Prompt to confirm or discard
• Timesheet Reminders: Email reminders to submit timesheets. Escalation to managers for late submissions
• Historical Edit: Allow corrections to prior periods with approval and audit trail

Logging Time with Timer

1. Open task and click "Start Timer"
2. Timer runs in background (browser or desktop app)
3. Work on task
4. Click "Stop Timer" when done or switching tasks
5. Edit description if needed
6. Mark billable/non-billable
7. Save entry

Weekly Timesheet Submission

1. Review week's entries in calendar view
2. Add any missing entries
3. Ensure 40 hours (or target) logged
4. Click "Submit for Approval"
5. Manager receives notification
6. Manager approves or requests changes
7. Approved timesheet locks for editing
8. Hours flow to invoicing (billable) and payroll (all)

The Diagrams & BPMN module adds professional diagramming capabilities to Maur CRM. Create flowcharts for processes, BPMN diagrams for workflows, technical diagrams for system design, and embed them directly in projects, tasks, and documentation.

Creating a Diagram

1. Navigate to Diagrams → New Diagram
2. Select diagram type from template gallery
3. Choose blank or pre-built template
4. Use drag-and-drop to add shapes from palette
5. Connect shapes with smart connectors
6. Add text labels and formatting
7. Use auto-layout to organize complex diagrams
8. Save with name and description
9. Attach to project, task, or document

Collaborative Editing

Multiple users can edit diagrams simultaneously. See cursors and selections in real-time. Comment on specific elements. Track version history and restore previous versions.

The Mind Mapping module provides intuitive visual brainstorming capabilities. Create mind maps for project planning, meeting notes, requirement gathering, or any collaborative thinking activity. Convert mind maps to tasks and projects with one click.

• Multiple Layouts: Radial, tree, org chart, and list views for the same map
• Node Types: Ideas, tasks, questions, decisions, resources - each with distinct styling
• Attachments: Add files, images, and links to any node
• Progress Tracking: Mark nodes as not started, in progress, or complete
• Presentation Mode: Present mind map with zoom and focus transitions
• Templates: Project planning, meeting notes, SWOT analysis, requirement gathering
• Export Formats: PNG, PDF, OPML (for other mind map tools), Markdown
• Keyboard Shortcuts: Fast editing with hotkeys for power users

Project Planning Mind Map

1. Mind Maps → New → Select "Project Planning" template
2. Central node: Project name
3. Add main branches: Scope, Timeline, Resources, Risks, Deliverables
4. Expand each branch with sub-branches
5. Under Scope: Features, Exclusions, Constraints
6. Under Timeline: Phases, Milestones, Dependencies
7. Mark nodes as tasks where applicable
8. Click "Convert to Project" when ready
9. System creates project with tasks matching mind map structure

The Whiteboard module provides an infinite canvas for visual collaboration. Sketch ideas, create wireframes, draw process flows, or conduct remote brainstorming sessions. Like a physical whiteboard, but with the power of digital: shapes, templates, and real-time collaboration.

• Templates: Sprint planning, retrospectives, user story mapping, SWOT, 4Ls
• Sticky Notes: Digital post-its with colors and clustering. Vote on ideas.
• Images & PDFs: Drag images onto canvas. Annotate PDFs collaboratively.
• Presentation Mode: Frame areas and present with smooth transitions
• Version History: Save snapshots. Restore previous versions.
• Comments: Threaded discussions on specific canvas areas
• Export: PNG, PDF, or shareable link
• Embed: Embed whiteboard in project pages or external sites

Sprint Retrospective

1. Create whiteboard from "Retrospective" template
2. Template has 4 quadrants: What Went Well, What Went Wrong, Action Items, Kudos
3. Team joins via shared link
4. Everyone adds sticky notes simultaneously (5 minutes)
5. Cluster similar notes together
6. Vote on top issues to address
7. Create action items in project tasks directly from board
8. Export as PDF for meeting records

The Inventory Management module provides comprehensive stock control for your business. Track quantities across multiple locations, manage reorder points to prevent stockouts, handle batch and serial numbers for traceability, and keep inventory valuation accurate with multiple costing methods.

Product Management

• Product Types: Simple, Variable (size/color), Bundle, Service, Digital
• SKU Management: Auto-generate SKUs or custom codes. Barcode support (EAN, UPC, Code128)
• Units of Measure: Each, Box, Case, KG, Liter with conversion ratios
• Product Variants: Manage size, color, material variations as single product family
• Product Images: Multiple images per product with zoom and gallery
• Categories & Tags: Hierarchical categorization and flexible tagging
• Custom Fields: Add specifications, dimensions, or any product attributes

Stock Tracking

• Multi-Location: Track stock across warehouses, retail stores, or consignment locations
• Stock Movements: Complete history of all receipts, issues, transfers, and adjustments
• Stocktaking: Physical count reconciliation with variance reporting
• Stock Adjustments: Correct quantities with reason codes and approval workflow
• Stock Transfers: Move stock between locations with transfer orders and tracking
• Stock Reservations: Reserve stock for sales orders or projects

Advanced Tracking

• Batch Tracking: Track manufacturing batches. Expiry date management for pharmaceuticals/food
• Serial Numbers: Unique identifier tracking for electronics, appliances, vehicles
• Warranty Tracking: Link serial numbers to warranty periods and claims
• Traceability: Track product from supplier → warehouse → customer for recalls

Inventory Planning

• Reorder Points: Minimum quantity triggers reorder alert
• Safety Stock: Buffer stock to cover demand variability
• Lead Time: Supplier lead time factored into reorder calculations
• ABC Analysis: Classify inventory by value movement (A=high value, C=low)
• Demand Forecasting: Predict future demand based on historical sales

Receiving Stock

1. Purchase Order received from supplier
2. Inventory → Goods Receipt → New
3. Select Purchase Order or create manual receipt
4. Enter received quantities per item
5. If batch/serial tracked, enter numbers
6. Record any damages or shortages
7. Post receipt - stock increases, accounting entry created
8. Update PO status to "Partially Received" or "Fully Received"

Stock Transfer

1. Inventory → Transfers → New Transfer
2. Select source and destination locations
3. Add products and quantities to transfer
4. Submit for approval (if required)
5. Pick and pack items
6. Confirm shipment - stock deducted from source
7. Confirm receipt at destination - stock added
8. Track in-transit inventory between locations

Stocktaking (Physical Count)

1. Inventory → Stocktaking → Create Count
2. Select location and product range
3. Print count sheets or use mobile app
4. Count physical stock
5. Enter counted quantities
6. System shows variances (counted vs system)
7. Investigate significant variances
8. Approve adjustment - system corrects quantities
9. Adjustment journal posted to accounting

The Warehouse Management module extends basic inventory with warehouse-specific operations. Manage bin locations for efficient put-away and picking, handle complex receiving and shipping workflows, and optimize your warehouse layout and operations.

Warehouse Structure

• Zone Management: Receiving, Bulk Storage, Picking, Packing, Shipping zones
• Bin Hierarchy: Zone → Aisle → Rack → Shelf → Bin (e.g., A-01-R03-S2-B4)
• Bin Types: Standard, Bulk, Picking, Overflow, Damaged, Quarantine
• Capacity Management: Track bin capacity by volume, weight, or units
• Put-away Rules: Auto-suggest bin based on product attributes and velocity

Receiving Workflow

• ASN Processing: Advance Shipping Notice from suppliers
• Dock Scheduling: Schedule receiving appointments
• Inspection: Quality check before put-away. Quarantine if failed.
• Put-away: System-directed put-away to optimal bin
• Cross-docking: Direct from receiving to shipping for rush orders

Order Fulfillment

• Wave Picking: Group orders by zone or priority for efficient picking
• Batch Picking: Pick multiple orders simultaneously, sort at packing
• Zone Picking: Different pickers per zone, consolidate at packing
• Pick Verification: Scan item and bin to confirm correct pick
• Packing: Verify items, add packing materials, generate labels
• Shipping: Generate waybills, schedule pickups, confirm dispatch

Warehouse Optimization

• ABC Put-away: Fast-moving items near shipping (A items), slow movers in back (C items)
• Velocity Tracking: Track how often each SKU is picked
• Slotting Optimization: Recommend bin moves to improve efficiency
• Cycle Counting: Continuous counting of subsets rather than full stocktake
• Replenishment: Auto-trigger moving stock from bulk to picking bins

Warehouse Setup

1. Warehouse → Settings → Structure
2. Define zones: Receiving, Storage, Picking, Packing, Shipping
3. Create aisles and racks with naming convention
4. Define bins with capacity limits
5. Set bin types and restrictions (e.g., "No heavy items on top shelves")
6. Configure put-away rules by product category

Fulfilling a Sales Order

1. Sales Order approved and released to warehouse
2. System generates pick wave or individual pick list
3. Warehouse staff scan pick list barcode
4. System directs to first bin: "Go to A-03-R02-S1-B5"
5. Staff scans bin barcode, then item barcode
6. System confirms correct item, updates picked quantity
7. Repeat until all items picked
8. Items move to packing station
9. Packer verifies items against order, scans each
10. Select packaging, print shipping label
11. Mark shipped, generate waybill, notify customer

The Purchase Management module manages your procurement process from need identification to supplier payment. Create purchase requisitions, convert to orders, track receipts, match invoices to receipts, and maintain supplier relationships and performance data.

Purchase Requisitions

• Request Creation: Any staff can create requisition with justification
• Budget Checking: Verify funds available before approval
• Approval Workflow: Department head, then Finance for large amounts
• Catalog Items: Pre-approved items for quick ordering
• Emergency Purchases: Expedited workflow for urgent needs

Purchase Orders

• PO Creation: From approved requisition or direct creation
• Multiple Suppliers: Split order across vendors for best pricing
• Terms & Conditions: Standard T&Cs per supplier or category
• Delivery Scheduling: Partial deliveries, backorders
• Revision Tracking: PO amendments with version control
• Email to Supplier: Send PO PDF directly from system

Supplier Management

• Vendor Database: Contact info, banking details, tax numbers (KRA PIN)
• Performance Rating: Rate suppliers on delivery, quality, price
• Preferred Vendors: Mark top suppliers per category
• Supplier Price Lists: Maintain agreed pricing per vendor
• Contact Management: Multiple contacts per supplier (sales, accounts)

Procurement Analytics

• Spend by Category: Where is money going?
• Supplier Concentration: Are you over-dependent on single vendor?
• Price Trends: Track price changes over time
• Lead Time Analysis: Which suppliers deliver fastest?
• Early Payment Discounts: Track and capture available discounts

Creating a Purchase Requisition

1. Purchasing → Requisitions → New
2. Select requestor (defaults to current user)
3. Add items from catalog or free text
4. Enter quantities and preferred supplier (optional)
5. Add justification/reason for purchase
6. Select delivery location
7. Submit for approval
8. Manager receives notification
9. Upon approval, available for PO creation

Three-Way Matching Process

1. PO created and sent to supplier
2. Goods received - GRN created in system
3. Supplier invoice received
4. System matches: PO qty/price vs GRN qty vs Invoice qty/price
5. Discrepancies flagged for review
6. If match confirmed, invoice approved for payment
7. If discrepancies, resolve with supplier before payment

The Manufacturing module supports light manufacturing and assembly operations. Define products you build from components (BOM), plan production, issue work orders to the shop floor, track material consumption, and record finished goods production.

Bill of Materials (BOM)

• Component List: Raw materials, sub-assemblies, quantities per finished unit
• Multi-level BOM: Product A contains Product B which contains Components
• BOM Versions: Track revisions with effective dates
• Scrap Factor: Account for expected waste in production
• Alternative Components: Specify substitutes if primary unavailable
• Cost Roll-up: Calculate standard cost from component costs + labor + overhead

Production Planning

• Make to Order: Produce when sales order received
• Make to Stock: Produce to forecast and fill from inventory
• Master Production Schedule: Plan production by time period
• Capacity Planning: Check machine and labor availability
• Production Calendar: Working days, shifts, holidays

Work Order Management

• WO Creation: From sales order, MPS, or manual
• Material Issue: Pick components from inventory to work order
• Production Tracking: Record quantities completed, scrap
• Labor Recording: Track time spent on work order
• Completion: Receive finished goods to inventory, backflush components
• Cost Collection: Actual material, labor, overhead costs per work order

Material Requirements Planning (MRP)

• Demand: Sales orders, forecasts, safety stock requirements
• Supply: On-hand inventory, on-order POs, planned work orders
• Net Requirements: What to buy or make and when
• Planned Orders: Suggested POs and Work Orders to meet demand
• Exception Messages: Late orders, shortages, excess inventory alerts

Creating a BOM

1. Manufacturing → BOM → New
2. Select finished product (must be set as "Manufactured" type)
3. Add components: search inventory, enter quantity required
4. Add operations if tracking labor (optional)
5. Set scrap percentage if applicable
6. Save and activate BOM
7. System calculates standard cost

Processing a Work Order

1. Manufacturing → Work Orders → New
2. Select product and BOM version
3. Enter quantity to produce and due date
4. System checks component availability
5. Release work order to shop floor
6. Warehouse picks and issues components
7. Production team reports progress
8. Record finished goods quantity
9. Complete work order - inventory updated
10. Review actual vs standard costs

The Fleet Management module tracks your vehicles and equipment. Manage maintenance schedules to prevent breakdowns, monitor fuel consumption and costs, assign drivers, track locations, and analyze the total cost of ownership for each asset.

• Vehicle Types: Cars, trucks, motorcycles, heavy equipment, generators
• Assignment: Assign drivers to vehicles. Track assignment history
• Trip Logging: Record trips with purpose, start/end odometer, route
• Inspection Checklists: Pre-trip and post-trip inspection forms
• Accident Recording: Log incidents with photos, police reports, insurance claims
• License & Insurance Tracking: Expiry alerts for vehicle and driver licenses, insurance policies
• Cost Analysis: Fuel, maintenance, insurance, depreciation per vehicle
• Utilization Reports: Idle time, km per day, availability percentage

Adding a Vehicle

1. Fleet → Vehicles → Add New
2. Enter registration number, make, model, year
3. Enter VIN/chassis number
4. Record engine number, color, fuel type
5. Upload registration certificate, insurance docs
6. Set purchase date and value for depreciation
7. Configure maintenance schedule
8. Assign default driver (optional)

Recording Fuel

1. Fleet → Fuel → Add Entry
2. Select vehicle
3. Enter date, odometer reading
4. Enter liters and amount
5. Attach receipt photo
6. System calculates km/liter and cost/km
7. Flags if consumption outside normal range

The Assets Management module tracks your fixed assets: buildings, machinery, vehicles, computers, furniture. Calculate depreciation automatically, schedule maintenance, track asset movements between locations, and manage disposals with gain/loss calculations.

Asset Tracking

• Asset Categories: Buildings, Plant & Machinery, Vehicles, Computers, Furniture, Land
• Asset Codes: Auto-generated or custom asset numbering with barcode generation
• Location Tracking: Current location, department, and custodian assignment
• Status Tracking: Active, Under Maintenance, Idle, Disposed
• Component Tracking: Track major components of complex assets separately
• Document Attachment: Invoices, warranties, insurance papers, photos

Depreciation Management

• Methods: Straight Line, Reducing Balance (Declining), Sum of Years Digits, Units of Production
• Policy Setup: Define rates by asset category (e.g., Computers 30%, Furniture 12.5%)
• Monthly Calculation: Automatic depreciation calculation and posting
• Journal Entries: Debit Depreciation Expense, Credit Accumulated Depreciation
• Asset Valuation: Cost, Accumulated Depreciation, Net Book Value reporting
• Tax Depreciation: Separate books for accounting and tax depreciation if needed

Asset Lifecycle

• Acquisition: Record purchase with cost breakdown (price, transport, installation)
• Capitalization: Transfer from "Assets Under Construction" to fixed assets
• Revaluation: Update asset values with revaluation surplus/deficit
• Impairment: Record impairment losses when value drops
• Disposal: Sale, scrap, or donation with gain/loss calculation
• Retirement: Remove fully depreciated assets from active register

Adding a New Asset

1. Assets → Register → Add New Asset
2. Select asset category
3. Enter asset name and description
4. Generate or enter asset code
5. Enter acquisition date and cost (including all capitalizable costs)
6. Select location and assign custodian
7. Upload invoice and other documents
8. System calculates depreciation schedule
9. Print and attach barcode label

Monthly Depreciation Run

1. Assets → Depreciation → Calculate
2. Select period (month/year)
3. System calculates depreciation for all active assets
4. Review depreciation summary
5. Post to Accounting - creates journal entries
6. Depreciation expense recorded, accumulated depreciation updated

Asset Disposal

1. Assets → Register → Select Asset → Dispose
2. Enter disposal date and method (Sale/Scrap/Donation)
3. Enter sale proceeds if applicable
4. System calculates gain or loss: Proceeds - Net Book Value
5. Record customer/beneficiary details
6. Post disposal - asset marked as disposed, final depreciation calculated
7. Gain/Loss posted to P&L

The Marketing Automation module enables sophisticated, automated marketing campaigns that respond to customer behavior. Create customer journeys, score leads based on engagement, trigger communications at the right moment, and nurture prospects from first touch to purchase.

Customer Journeys

• Journey Builder: Drag-and-drop workflow with triggers, conditions, and actions
• Entry Points: Form submission, list addition, tag applied, event occurred
• Conditions: If/else branches based on contact attributes or behavior
• Actions: Send email, wait, add tag, change score, notify sales, create task
• Exit Conditions: Goal achieved, unsubscribed, or journey completed
• Journey Templates: Welcome series, abandoned cart, re-engagement, onboarding

Lead Scoring

• Demographic Scoring: Points for industry, company size, job title, location
• Behavioral Scoring: Points for email opens, clicks, website visits, downloads
• Scoring Decay: Reduce scores over time if no engagement (score degradation)
• Score Thresholds: Cold (0-25), Warm (26-50), Hot (51-75), Sales Ready (76+)
• Automated Handoff: Assign to sales when score reaches threshold
• Lead Grading: A-F grade based on fit (demographics) vs. interest (behavior)

Segmentation & Personalization

• Dynamic Segments: Auto-update based on criteria (e.g., "Hot Leads in Nairobi")
• Static Lists: Fixed lists for specific campaigns
• Merge Fields: Personalize content with contact data: {first_name}, {company}
• Dynamic Content: Show different content blocks based on segment
• Send Time Optimization: Deliver at best time per contact based on past opens

Campaign Analytics

• Journey Performance: Entry, completion, and drop-off rates per step
• Conversion Tracking: Goals achieved, revenue attributed to campaigns
• A/B Testing: Test subject lines, content, send times with automatic winner selection
• Attribution: First-touch, last-touch, or multi-touch attribution models

Creating a Customer Journey

1. Marketing → Journeys → Create New
2. Choose template or start blank
3. Set entry trigger (e.g., "Added to List: Prospects")
4. Drag "Send Email" action, select template
5. Add "Wait" step (e.g., 2 days)
6. Add "Condition: Opened Previous Email?"
7. If Yes → Send follow-up email
8. If No → Send different re-engagement email
9. Add "Check Score" condition
10. If Score > 50 → "Notify Sales" and "Add Tag: Hot Lead"
11. Set exit trigger (e.g., "Made Purchase")
12. Activate journey

Monitoring Performance

View journey dashboard showing: contacts entered, current step distribution, completion rate, goal conversions. Identify bottlenecks where contacts drop off. A/B test different email versions to improve performance.

The WhatsApp Cloud API module connects Maur CRM to Meta's official WhatsApp Business Platform. Send automated notifications, handle customer service conversations, share rich media, and reach customers on their preferred messaging app with 98% open rates.

Message Types

• Template Messages: Pre-approved by Meta for outbound notifications. Variables for personalization. High deliverability.
• Session Messages: Free-form messages within 24-hour customer-initiated window
• Interactive Messages: Buttons, lists, and quick replies for better engagement
• Media Messages: Images (JPEG, PNG), Videos (MP4), Documents (PDF), Audio (MP3)
• Location Sharing: Share business location or request customer location
• Contacts: Share contact cards

Business Features

• Business Profile: Display name, description, address, email, website
• Product Catalog: Showcase products with images, prices, descriptions
• Quick Actions: Pre-set message templates for common responses
• Labels: Organize chats by category: New Lead, Pending Payment, Support
• Analytics: Messages sent, delivered, read, replied. Response time tracking

CRM Integration

• Contact Sync: WhatsApp numbers linked to CRM contacts automatically
• Conversation History: All WhatsApp chats stored in contact timeline
• Automated Triggers: Invoice sent → WhatsApp notification with PDF
• Lead Capture: New WhatsApp inquiry creates lead in CRM
• Task Creation: Support query creates task assigned to agent

Sending a Template Message

1. Go to contact record or bulk action
2. Click "Send WhatsApp"
3. Select approved template (e.g., "Order Confirmation")
4. Fill template variables: {customer_name}, {order_number}, {total}
5. Preview message
6. Send immediately or schedule
7. Track delivery and read status

Handling Incoming Messages

Incoming WhatsApp messages appear in unified inbox. System matches phone number to CRM contact. View conversation history. Reply directly or assign to team member. Use quick replies for common responses. Escalate complex issues to senior staff.

Automated Notifications

Configure triggers: When invoice created → Send WhatsApp with invoice PDF. When order shipped → Send tracking info via WhatsApp. When appointment tomorrow → Send reminder. All automated based on CRM events.

The WhatsApp Chat module provides a lighter WhatsApp integration option for businesses not ready for the full Cloud API. Connect via WhatsApp Business App with QR pairing or use third-party API providers. Suitable for lower message volumes and simpler use cases.

• Contact Sync: WhatsApp chats automatically link to CRM contacts by phone number
• Message Templates: Create and reuse message templates for efficiency
• Media Support: Send/receive images, documents, voice messages
• Status Indicators: See message delivery and read receipts
• Chat Assignment: Assign conversations to specific team members
• Working Hours: Set business hours and auto-respond outside times
• Chat History: Full conversation history in CRM contact record
• Lead Creation: New WhatsApp number creates lead automatically

Connecting WhatsApp

1. Install WhatsApp Business App on phone
2. In Maur CRM: Settings → WhatsApp Chat → Connect
3. Scan QR code displayed on screen with phone
4. Connection established
5. Configure team access permissions

Managing Chats

Access WhatsApp Inbox from main navigation. See all active chats. Click to open conversation. Type message or select quick reply. Attach files if needed. Label chat for categorization. Assign to colleague if specialist needed.

The Email Builder module provides professional email marketing capabilities. Create beautiful, responsive emails with the drag-and-drop builder, use pre-designed templates, personalize content with merge fields, and track opens, clicks, and conversions.

Email Design

• Content Blocks: Text, Image, Button, Divider, Spacer, Social, Video, HTML
• Layout Options: Single column, two column, three column, mixed layouts
• Dynamic Content: Show different content based on recipient segment
• Personalization: Merge fields: {first_name}, {company}, {last_purchase}
• Product Recommendations: Insert dynamic product blocks from catalog
• Countdown Timers: Animated timers for limited-time offers

Template Library

• Industry Templates: Pre-built for retail, services, SaaS, events
• Email Types: Newsletter, Promotional, Welcome, Abandoned Cart, Re-engagement
• Custom Templates: Save your designs as reusable templates
• Template Sharing: Share templates across team or copy from other projects

Campaign Management

• List Selection: Choose recipient segments or lists
• Scheduling: Send immediately or schedule for optimal time
• Send Time Optimization: Deliver based on recipient's past open behavior
• A/B Testing: Test subject lines, from names, or content variations
• Auto-Resend: Automatically resend to non-openers with different subject

Deliverability & Compliance

• Spam Score Check: Pre-send spam filter testing
• SPF/DKIM: Domain authentication for better deliverability
• Unsubscribe: Automatic unsubscribe link and preference center
• GDPR Compliant: Consent tracking and data export/deletion
• Bounce Handling: Automatic hard bounce suppression

Creating an Email Campaign

1. Marketing → Email Campaigns → Create New
2. Choose template or start from scratch
3. Enter campaign name and subject line
4. Select sender name and email
5. Use drag-and-drop builder to design email
6. Add personalization merge fields
7. Preview on desktop and mobile
8. Send test email to yourself
9. Select recipient list or segment
10. Schedule or send immediately

Building with Drag-and-Drop

1. Drag "Image" block to header area
2. Upload logo, set alignment and size
3. Drag "Text" block below
4. Write email copy with formatting
5. Insert merge fields where personalization needed
6. Drag "Button" block for CTA
7. Configure button text, link, color
8. Add "Footer" with unsubscribe and social links
9. Review and save

The Mailchimp Integration connects Maur CRM with Mailchimp, the world's most popular email marketing platform. Sync contacts and segments to Mailchimp, send campaigns using Mailchimp's advanced features, and sync engagement data back to CRM for complete customer intelligence.

Once configured, the integration works automatically. When you add a contact in CRM with "Subscribe to Newsletter" tag, they sync to Mailchimp. When someone opens an email in Mailchimp, that activity appears in their CRM timeline. Create segments in CRM based on Mailchimp engagement.

The Affiliate Management module helps you build and manage a partner network. Onboard affiliates, generate unique tracking links, track referrals and conversions, calculate commissions, and process payouts - all within Maur CRM.

• Affiliate Tiers: Bronze, Silver, Gold levels with increasing commission rates
• Marketing Materials: Provide banners, email templates, social posts for affiliates
• Real-time Stats: Clicks, conversions, conversion rate, revenue, commissions
• Fraud Detection: Identify suspicious patterns: self-referrals, cookie stuffing
• Cookie Duration: Configurable tracking period (30, 60, 90 days)
• Multi-touch Attribution: Credit first or last affiliate touch
• Sub-affiliates: Two-tier program where affiliates recruit others
• Performance Bonuses: Extra rewards for hitting targets

Setting Up Affiliate Program

1. Marketing → Affiliates → Settings
2. Configure commission rates (e.g., 10% of sale)
3. Set cookie duration (e.g., 60 days)
4. Set minimum payout threshold (e.g., KES 5,000)
5. Customize affiliate portal branding
6. Create marketing material library
7. Enable affiliate registration

Affiliate Journey

1. Prospective affiliate visits affiliate page
2. Submits application with details
3. Admin reviews and approves/rejects
4. Approved affiliate receives login credentials
5. Affiliate logs into portal
6. Gets unique tracking links and marketing materials
7. Promotes products/services
8. Referrals tracked via cookies
9. Conversions attributed to affiliate
10. Commissions calculated and displayed in portal
11. Monthly payout processed when threshold met

The Promo Codes module creates and manages discount codes for your sales. Generate single-use or multi-use codes, set percentage or fixed amount discounts, apply to specific products or entire cart, and track redemption analytics.

• Code Formats: Custom text, random alphanumeric, patterned (SAVE20, WELCOME-{NAME})
• Auto-Apply: Apply discount automatically via URL parameter
• Exclusions: Exclude specific products from discount
• Customer Segments: Codes valid only for specific customer groups
• First-Order Only: New customer acquisition codes
• Abandoned Cart: Auto-generate and email unique codes
• Birthday Codes: Automated birthday discount emails
• Referral Codes: Customer-specific codes for friend referrals

Creating a Promo Code

1. Marketing → Promo Codes → Create New
2. Enter code (e.g., "SUMMER25") or generate random
3. Select discount type: Percentage or Fixed Amount
4. Enter discount value (e.g., 25%)
5. Set validity dates
6. Set usage limits (total and per customer)
7. Select applicable products or categories
8. Set minimum order amount if required
9. Save and activate

The Surveys module creates professional surveys for customer feedback, market research, employee engagement, and event evaluations. Use multiple question types, apply conditional logic, calculate NPS scores, and analyze responses with built-in reporting.

• Survey Templates: Customer satisfaction, product feedback, event evaluation, employee engagement
• Branding: Custom colors, logo, and fonts to match your brand
• Distribution: Email embed, web link, QR code, popup on website
• Anonymous Option: Collect feedback without identifying respondent
• Response Limits: One response per person, multiple allowed, or by unique link
• Thank You Pages: Custom message or redirect after completion
• Notifications: Alert when response received or NPS drops below threshold
• CRM Integration: Responses attached to contact record, trigger workflows

Creating a Customer Satisfaction Survey

1. Marketing → Surveys → Create New
2. Select "Customer Satisfaction" template or start blank
3. Add NPS question: "How likely are you to recommend us?"
4. Add CSAT question: "How satisfied are you with...?"
5. Add open text: "What can we improve?"
6. Apply conditional logic: If NPS < 7, show "What went wrong?"
7. Customize branding
8. Configure thank you page
9. Save and get shareable link
10. Send to customers via email campaign

Analyzing Results

View dashboard showing: response count, completion rate, average NPS, score distribution, common themes in text responses. Filter by date, customer segment, or product. Export data for deeper analysis.

The Mailbox Webmail module provides a full-featured email client inside Maur CRM. Connect your IMAP/SMTP email accounts, send and receive emails, automatically link messages to CRM contacts, and convert important emails to tasks or tickets.

• Folder Management: Inbox, Sent, Drafts, Trash, plus custom folders. Sync with server folders
• Search: Full-text search across all emails, contacts, and attachments
• Filters & Rules: Auto-sort incoming mail, auto-reply, forward, or mark based on criteria
• Email Templates: Save frequently used messages. Insert merge fields.
• Signatures: Multiple signatures for different accounts or purposes
• Read Receipts: Request and track read receipts
• Email Tracking: See when recipients open emails and click links
• Auto-BCC: Automatically BCC CRM for all sent mail

Converting Email to Task

1. Open email from customer
2. Click "Convert to Task" button
3. Task created with email subject as task title
4. Email body included in task description
5. Assign to team member
6. Set due date
7. Reply to email from within task
8. Mark task complete when resolved

The Telegram Bot Integration connects Maur CRM with Telegram Messenger, enabling instant notifications and bidirectional communication. Staff members receive real-time alerts for critical CRM events, and can interact with the system through Telegram commands. This integration ensures your team stays informed even when away from their desks.

Customize the message format for each notification type using merge fields:

• {staff_name} - Recipient's name
• {client_name} - Related customer name
• {item_type} - Object type (Lead, Ticket, etc.)
• {item_id} - Record ID number
• {status} - Current status
• {date} - Event date and time

Example Lead Notification: "Hi {staff_name}, new lead #{item_id} from {client_name} received on {date}. Status: {status}. Reply /lead {item_id} for details."

The WhatsApp Cloud API module integrates the official WhatsApp Business Platform directly into Maur CRM. Unlike unofficial solutions, this uses Meta's verified Cloud API, ensuring compliance, security, and scalability. Send personalized messages, receive customer replies, automate notifications for invoices and tickets, and run marketing campaigns—all from within your CRM.

• Text Messages: Simple plain text up to 4096 characters
• Template Messages: Pre-approved templates for notifications with variables
• Media Messages: Images (JPEG, PNG), Documents (PDF, DOC, XLS), Videos (MP4), Audio (MP3, OGG, AMR)
• Interactive Messages: Buttons and quick reply options for customer engagement
• Location Messages: Share GPS coordinates and addresses
• Contact Cards: Send vCard contacts

24-Hour Conversation Window: You can freely reply to customer messages within 24 hours. Outside this window, you must use approved templates to initiate contact.

Available CRM Events for WhatsApp Notifications

The Internal Chat System transforms Maur CRM into a collaboration hub. Built with WebSocket technology via Pusher API, it delivers instant message delivery without server slowdowns. Staff can communicate in real-time, create group chats for projects or departments, share files, and convert conversations into actionable tickets or tasks—all without leaving the CRM environment.

Message Shortcuts

• @mention: Type @ followed by username to notify specific person
• @group: Mention entire project team or department
• #project: Link directly to project by typing # and project number
• /task: Quick-create task from current message
• /ticket: Convert conversation thread to support ticket
• /search: Search message history across all conversations

Client Chat Support

Enable client chat to allow customers to communicate directly with assigned staff from their customer portal. Features include:

• Clients see only their assigned project/account managers
• All client conversations are logged and searchable for compliance
• Auto-create ticket from unresolved client chat
• Business hours indicator showing staff availability

Sales Handoff: When a lead converts to customer, sales team can transfer chat history to account management team via group chat, ensuring continuity.

Support Escalation: Support staff can escalate complex issues by converting chat to ticket and inviting technical team members to the group discussion.

Project Coordination: Project managers create dedicated group chats for each project, linking discussions to milestones and automatically archiving completed project chats.

The SMS Management module provides enterprise-grade SMS capabilities for Maur CRM. Compatible with Twilio, MSG91, Clickatell, and custom HTTP-based gateways, it enables both automated transactional messages and bulk marketing campaigns. Track delivery status, manage templates, schedule messages, and maintain compliance with opt-out handling.

Sending Bulk SMS

1. Navigate to Communications → SMS → Send Bulk SMS
2. Select recipient group: All Customers, Specific Segment, or Manual Entry
3. Choose SMS template or compose custom message (watch character counter)
4. Select sender ID (if supported by gateway)
5. Schedule for later or send immediately
6. Review cost estimate before confirming
7. Track delivery in SMS Logs section

Automated Triggers

Configure automatic SMS notifications in Settings → SMS Triggers:

• Invoice Reminders: Send 3 days before due date
• Payment Confirmations: Instant receipt after payment
• Task Assignments: Notify staff when tasks assigned
• Lead Follow-up: Schedule follow-up SMS after lead creation
• Birthday Wishes: Automated customer engagement

The Call Manager module transforms Maur CRM into a complete call center solution. Integrate with Twilio or other VoIP providers to make and receive calls directly from the browser. Automatically log all call activities to customer records, record conversations for quality assurance, and trigger follow-up workflows based on call outcomes.

Inbound Call Flow

1. Call arrives at Twilio number
2. CRM looks up caller ID against customer database
3. If match found, screen popup shows customer details
4. Call routed to assigned account manager or queue
5. Recording starts (if enabled)
6. Call outcome selected by staff
7. Follow-up task auto-created if required

Outbound Campaigns

Use the Power Dialer feature for sales campaigns:

• Upload list of leads or filter CRM segments
• Set dialing rate (calls per minute)
• Automatic voicemail detection and drop
• Pre-recorded message option for voicemails
• Real-time campaign analytics dashboard

The Zoom Meetings module embeds Zoom's video conferencing capabilities directly into Maur CRM. Schedule meetings linked to projects or clients, send automatic invitations, track attendance, and store meeting recordings—all synchronized with your CRM data. Eliminate the need to switch between applications during client interactions.

• Client Discovery Calls: Schedule from lead profile, auto-convert to customer after meeting
• Project Status Meetings: Recurring weekly meetings linked to project milestones
• Proposal Presentations: Screen share proposals directly, track client engagement during presentation
• Support Sessions: Technical support calls linked to tickets, with screen recording for troubleshooting
• Training Webinars: Host customer training sessions, track attendance in CRM
• Team Standups: Internal daily standups with automatic notes compilation

The Proposals & Estimates module streamlines your sales documentation process. Create branded, professional proposals with rich media, itemized estimates with multiple options, and send them for electronic signature. Track client engagement, receive instant notifications when proposals are viewed, and automatically convert accepted proposals into projects or invoices.

The Purchase Orders module completes your procure-to-pay cycle. Create POs for vendors, track order status from creation to delivery, and match received items against invoices. Maintain vendor price lists, manage approval hierarchies for spending limits, and ensure budget compliance before purchases are committed.

The Delivery Notes module manages your outbound logistics documentation. Create packing lists and delivery notes linked to invoices or orders. Track delivery status, capture digital signatures on mobile devices, and automatically update invoice status upon confirmed delivery. Essential for businesses with physical product shipping.

The companion mobile app (Progressive Web App) allows drivers to:

• View assigned deliveries with optimized routes
• Navigate to customer locations (Google/Apple Maps integration)
• Capture photos of delivered items at drop-off location
• Collect electronic signatures with timestamp and GPS coordinates
• Record delivery exceptions (damaged goods, refused delivery)
• Work offline and sync when connection restored

All delivery data syncs back to Maur CRM in real-time, updating invoice status and triggering payment reminders upon successful delivery.

The Customer Wallet module introduces a prepaid account system for your clients. Customers can deposit funds in advance, which are then used to automatically pay invoices or purchase services. Reduce payment friction for repeat customers, improve cash flow with upfront payments, and offer loyalty incentives through wallet bonuses.

For Customers

1. Login to client portal, navigate to "My Wallet"
2. Click "Add Funds" and select amount
3. Complete payment via preferred gateway (M-Pesa, Card, Bank)
4. Funds instantly available (or after confirmation for bank)
5. View transaction history and download statements
6. Enable "Auto-Pay" for hassle-free invoice settlement

For Business

1. Set minimum deposit amounts and bonus tiers
2. Configure which invoice types can use wallet (exclude retainer invoices if needed)
3. Monitor wallet liabilities in accounting dashboard
4. Set low-balance reminders to prompt refill
5. Export wallet transactions for reconciliation

• Balance Encryption: Wallet balances encrypted at rest in database
• Transaction Logging: Immutable audit trail of all credits and debits
• Refund Protection: Configurable refund policies and holding periods
• Fraud Detection: Alert on suspicious deposit patterns or rapid withdrawal requests
• Accounting Integration: Wallet liabilities tracked as "Customer Deposits" liability account

The REST API provides programmatic access to Maur CRM functionality. Build custom integrations, mobile apps, or connect with third-party services using standard HTTP methods and JSON data formats. The API follows REST conventions with predictable resource-oriented URLs.

Creating a Customer (cURL)

curl -X POST https://your-domain.com/api/customers \

-H "Authorization: Bearer eyJ0eXAiOiJKV1QiLCJhbGciOiJIUzI1NiJ9..." 
-H "Content-Type: application/json" 
-d '{
"company": "Acme Corp",
"contact_name": "John Doe",
"email": "john@acme.com",
"phone": "+254712345678",
"address": "123 Business Street",
"city": "Nairobi",
"country": "Kenya"
}'

Retrieving Invoices with Filters

GET /api/invoices?status=unpaid&date_from=2026-01-01&customer_id=123&include=payments

Returns unpaid invoices from January 2026 for customer 123, including payment details in the response.

Webhooks push real-time data to your external systems when events occur in Maur CRM. Unlike APIs that require polling, webhooks send instant HTTP POST requests to your endpoint when triggers fire—such as new invoices, payment receipts, or status changes.

• Customer Events: customer.created, customer.updated, customer.deleted
• Invoice Events: invoice.created, invoice.sent, invoice.paid, invoice.overdue, invoice.cancelled
• Payment Events: payment.received, payment.failed, payment.refunded
• Lead Events: lead.created, lead.assigned, lead.converted, lead.status_changed
• Project Events: project.created, project.started, project.completed, task.assigned
• Staff Events: staff.created, staff.deactivated, timesheet.submitted
• Inventory Events: stock.low, stock.received, product.created

When an invoice is paid, Maur CRM sends this JSON to your endpoint:

{

"event": "invoice.paid",
"timestamp": "2026-04-10T15:30:00Z",
"webhook_id": "wh_123456789",
"data": {
"invoice_id": "INV-2026-001",
"customer_id": "CUST-456",
"customer_name": "Acme Corporation",
"amount": 50000.00,
"currency": "KES",
"payment_method": "M-Pesa",
"transaction_code": "MIH123456",
"payment_date": "2026-04-10",
"balance_due": 0.00,
"pdf_url": "https://crm.domain.com/invoices/INV-2026-001.pdf"
}
}

The PDF Customizer allows complete control over document appearance. Design professional invoices, estimates, and reports that match your brand identity using the visual editor or custom HTML/CSS. Add logos, adjust colors, reposition elements, and include custom fields.

• Invoice Templates: Standard, detailed, or minimal designs. Include product images or compact line items
• Estimate Templates: Professional quotes with expiry dates and acceptance terms
• Credit Note Templates: Refund documentation matching invoice styling
• Purchase Order Templates: Internal procurement documents
• Report Templates: PDF export layouts for analytics and data exports
• Letterhead: Standard company letterhead for general correspondence

Use these placeholders in your templates:

• Company: {company_name} , {company_address} , {company_phone} , {company_email} , {company_logo}
• Customer: {client_name} , {client_address} , {client_email} , {client_phone} , {client_vat_number}
• Document: {invoice_number} , {date} , {due_date} , {total} , {balance_due} , {status}
• Payment: {payment_method} , {paid_amount} , {payment_date}
• Custom: Any custom field created in CRM can be accessed via {custom_field_slug}

The Custom Fields & Tables module makes Maur CRM adaptable to any industry. Add fields to existing modules (customers, invoices, projects) to capture specialized data, or create entirely new data tables for unique business entities like "Assets", "Contracts", or "Inspections".

Adding Custom Fields to Customers

1. Settings → Custom Fields → Select Module (Customers)
2. Click "Add Field"
3. Enter field label (e.g., "Customer Tier")
4. Select type: Dropdown
5. Enter options: Platinum, Gold, Silver, Bronze
6. Set default value: Silver
7. Configure visibility: Show on forms and lists
8. Set permissions: Editable by Managers only
9. Save - field appears on customer forms immediately

Creating a Custom Table (e.g., Vehicles)

1. Settings → Custom Tables → New Table
2. Name: Vehicles
3. Add fields: Make (text), Model (text), Year (number), Registration (text), Customer (relationship)
4. Link to Customers module (many-to-one)
5. Configure list view columns
6. Set permissions: Who can view/edit
7. New menu item "Vehicles" appears in sidebar
8. Access from customer profile: View customer's vehicles

The Automation Manager eliminates repetitive manual tasks by creating "if this, then that" workflows. Automatically send emails when invoices are paid, create tasks when leads are assigned, or post to Slack when projects are completed. No coding required—just point, click, and automate.

• Event-Based: When record created/updated/deleted (e.g., "When Invoice status changes to Paid")
• Time-Based: Schedule (e.g., "Every Monday at 9 AM" or "3 days before Due Date")
• Webhook: Incoming webhook from external system
• Manual: Button click by user (run automation on-demand)
• Conditional: When field meets criteria (e.g., "When Lead Score > 80")

Available Actions

• CRM Actions: Create record, Update record, Delete record, Send email, Create task
• Communication: Send SMS, Send WhatsApp, Post to Slack/Teams, Notify user
• External: HTTP request, Webhook call, Zapier trigger, File upload to cloud
• Data: Calculate field, Format data, Delay/wait, Loop through records

Conditional Logic

Create branching workflows: If Invoice Amount > 50,000, notify Director; else notify Manager. Use AND/OR conditions with multiple criteria.

Loops

Iterate through related records: "For each Task in Project, send reminder email 1 day before due date."

Error Handling

Configure fallback actions when steps fail. Retry logic with delays. Alert admin if automation fails 3 times.

Testing

Test mode simulates execution without making actual changes. Dry-run shows which actions would trigger and what data would be sent.

The SaaS Module transforms Maur CRM into a multi-tenant platform. Host multiple independent companies (tenants) on a single installation, each with isolated data, custom branding, and separate user bases. Perfect for agencies, franchises, or software resellers who want to offer CRM-as-a-service.

• Database Separation: Choose between separate databases per tenant (highest isolation) or shared database with tenant_id column (cost-effective)
• Subdomain Routing: tenant1.yourcrm.com, tenant2.yourcrm.com or custom domains
• Resource Quotas: Set limits per tenant: max users, storage space, API calls, email sends
• Super Admin: Global administrator access to all tenant data for support and compliance
• Tenant Backup: Individual tenant backup/restore without affecting others
• SSL Management: Automatic SSL certificate provisioning for custom domains

Registration

1. Prospective tenant visits signup page
2. Enters company details and admin email
3. Selects plan and custom subdomain
4. Enters payment details (or starts trial)
5. System creates tenant database and admin account
6. Welcome email sent with login credentials
7. Tenant can immediately start using their isolated CRM

Management

Super admins can: Upgrade/downgrade plans, Add/remove user licenses, Access tenant data for support, Export tenant data for migration, Suspend/terminate accounts.

The Report Builder empowers you to create sophisticated business intelligence reports without writing SQL. Query any data in Maur CRM using visual filters, build charts and graphs, combine multiple data sources, and schedule automatic delivery to stakeholders.

• Core Modules: Customers, Invoices, Payments, Projects, Tasks, Leads, Staff
• Related Data: Join data across modules (e.g., Invoice + Customer + Project)
• Custom Fields: Include custom fields in reports automatically
• Calculated Fields: Create on-the-fly calculations (sum, average, percentage change)
• External Data: Connect external databases via API for consolidated reporting
• SQL Mode: Advanced users can write raw SQL queries for complex analysis

Build executive dashboards combining multiple metrics:

• KPI Cards: Total Revenue, Active Customers, Open Tickets (with trend indicators)
• Charts: Sales pipeline funnel, monthly comparison bar chart, task status pie chart
• Tables: Top 10 customers, overdue invoices list, upcoming tasks
• Filters: Global date range filter affecting all dashboard widgets

Set refresh intervals: Real-time, Hourly, or Daily. Export full dashboard as PDF for board meetings.

The M-Pesa Integration module provides comprehensive connectivity to Safaricom's M-Pesa mobile money platform. Accept payments via STK Push (USSD popup), receive C2B (Customer to Business) payments via Paybill or Till numbers, and disburse funds via B2C API for payroll or refunds. Automatic reconciliation ensures every transaction is matched to invoices instantly.

Receiving Invoice Payment via STK Push

1. Open invoice and click "Request M-Pesa Payment"
2. System shows popup with phone number field
3. Enter customer M-Pesa number (format: 254712345678)
4. Click "Send STK Push"
5. Customer receives USSD popup on phone instantly
6. Customer enters M-Pesa PIN and confirms
7. Safaricom sends callback to CRM within seconds
8. Invoice automatically marked as "Paid"
9. Receipt generated and emailed to customer

Processing B2C Disbursement (Payroll/Refund)

1. Go to Payments → M-Pesa B2C → New Disbursement
2. Select type: Salary, Refund, or Business Payment
3. Enter recipient phone number and amount
4. Enter occasion/remarks (e.g., "January Salary")
5. Submit request
6. API sends money to recipient's M-Pesa
7. Transaction result logged in system
8. Recipient receives SMS confirmation from M-Pesa

The Pesapal Gateway module integrates with Pesapal, a leading East African payment aggregator. Accept payments via multiple methods through one integration: M-Pesa (Kenya), Airtel Money (Kenya/Tanzania), MTN Mobile Money (Uganda/Rwanda), Visa/Mastercard, and direct bank transfers. Ideal for businesses operating across East Africa.

1. Customer receives invoice with "Pay Now" button
2. Clicking redirects to Pesapal payment page (or opens iframe)
3. Customer selects payment method (e.g., M-Pesa)
4. Customer enters phone number and initiates payment
5. For mobile money: STK Push sent to customer's phone
6. Customer approves payment on mobile
7. Pesapal processes transaction and sends IPN to CRM
8. CRM receives notification and marks invoice as paid
9. Customer redirected back to CRM success page
10. Receipt emailed automatically

The Paystack module integrates the leading African fintech payment gateway. Beautiful, conversion-optimized checkout experience supporting cards, bank transfers, USSD codes, QR payments, and mobile money. Strong presence in Nigeria and Ghana with expanding Kenya/South Africa coverage.

• Card Payments: Visa, Mastercard, Verve (local Nigerian cards)
• Bank Transfer: Direct account transfers with instant confirmation
• Pay with Bank: Direct debit authorization via internet banking
• USSD: *347*... codes for offline payment
• Mobile Money: Kenya (M-Pesa), Ghana (MTN, Vodafone, AirtelTigo)
• QR Code: Scan and pay with banking apps
• Apple Pay: For international customers

Customer Payment Experience

1. Customer clicks "Pay Invoice" button
2. Paystack Checkout popup appears
3. Customer enters email and phone number
4. Selects payment method (Card, Bank, USSD, etc.)
5. Enters card details or selects bank
6. For Nigerian banks: May require 3DSecure/OTP verification
7. Payment processed instantly
8. Webhook notifies CRM immediately
9. Invoice marked paid, receipt generated

Subscription/Recurring

Paystack supports recurring payments via Plan creation. Maur CRM can create Paystack plans for subscription products. Customers authorize once, Paystack handles subsequent charges automatically. CRM receives webhook for each successful renewal.

The Stripe module provides enterprise-grade global payment processing. Accept all major credit cards, digital wallets (Apple Pay, Google Pay), bank debits (ACH, SEPA, BACS), and local payment methods in 40+ countries. Built-in subscription billing, invoicing, and revenue recognition make it ideal for SaaS businesses.

• Cards: Visa, Mastercard, Amex, Discover, JCB, Diners Club (global)
• Wallets: Apple Pay, Google Pay, Microsoft Pay, Click to Pay
• Bank Debits: ACH (US), SEPA Direct Debit (EU), Bacs Direct Debit (UK), BECS (Australia)
• Bank Transfers: Wire transfers, SWIFT, local bank networks
• Buy Now Pay Later: Klarna, Afterpay/Clearpay, Affirm (regional availability)
• Local Methods: iDEAL (Netherlands), Bancontact (Belgium), Giropay (Germany), EPS (Austria), P24 (Poland)

Stripe Checkout

Hosted payment page optimized for conversion. Pre-built UI for cards, wallets, and local methods. Mobile-responsive. PCI compliance handled by Stripe. Customer saved for future payments.

Stripe Elements

Embedded payment form within Maur CRM interface. Customizable styling to match your brand. Real-time validation. Only card input fields are from Stripe (PCI scope reduction).

Customer Portal

Stripe Billing customer portal allows customers to: Update payment methods, view invoice history, download PDFs, cancel or upgrade subscriptions, update billing address.

The PayPal module integrates the world's most recognized digital payment platform. Accept PayPal wallet payments, credit cards via PayPal, PayPal Credit, and Venmo (US only). One-touch checkout for returning customers and comprehensive seller protection policies.

• PayPal Wallet: Balance, linked bank account, or linked cards
• PayPal Guest Checkout: Card payments without PayPal account
• Pay Later: Pay in 4 installments (US, UK, FR, DE, AU, ES, IT)
• PayPal Credit: Credit line for US/UK customers (6 months no interest)
• Venmo: US-only social payment app (mobile only)
• Local Methods: iDEAL, Sofort, Bancontact via PayPal network

Standard Checkout

1. Customer clicks PayPal button on invoice
2. PayPal popup opens (or redirect)
3. Customer logs into PayPal or enters card details
4. Review payment and confirm
5. Webhook notifies CRM of completed payment
6. Invoice marked paid instantly

Smart Payment Buttons

Dynamically presents available payment methods:

• US customers see: PayPal, Pay Later, Venmo, Debit/Credit Card
• EU customers see: PayPal, Pay Later (if available), Card, Local methods
• Mobile: Optimized for thumb-friendly interaction

Reference Transactions

For recurring billing: Customer authorizes once, CRM can charge PayPal account for future invoices without customer present. Required for subscription products.